Teklynx International, a bar code and RFID labeling software developer, has announced significant revenue growth for Teklynx reseller Coridian Technologies, as a result of the Teklynx Strategic Partner Program. Joining the program in 2013, Coridian Technologies has grown its Teklynx sales revenue 274%, contributing to Coridian Technologies’ total sales growth of over 100% from 2010 to 2014.

Launched in 2013, the Teklynx Strategic Partner Program provides participants such as Coridian Technologies with a high quantity and quality of sales leads, exclusive co-marketing materials, in-depth training and sales, customer service and technical support on an ongoing basis, the company says.

For Coridian Technologies, a provider of labeling, printing, and Automatic Identification and Data Capture (AIDC) for clients in manufacturing, healthcare and warehouse/distribution, the partnership and training plays a key role in its ability to successfully identify the right combination of Teklynx bar code labeling products for each customer’s specific needs. “Leading with software solutions from Teklynx enables us to be a trusted advisor to our clients,” says Ken Ludzack, director of sales at Coridian Technologies. “The Teklynx product line includes solutions for companies of various sizes which allows us to gain entry into a wider range of potential customer organizations.”

Through the Strategic Partner Program, Coridian Technologies works closely with the Teklynx sales and support teams to identify large-scale customer opportunities and market Teklynx’s’ alternative licensing options and tiered offerings for all levels of labeling complexity. “Teklynx created the Strategic Partner Program to help our reseller channel provide more value to the customer experience and guide their clients to the right buying decisions,” says Doug Niemeyer, general manager at Teklynx. “This program reflects Teklynx’s’ commitment to the success of our partners, like Coridian Technologies, who leverage our unmatched sales support to maximize their business growth. It also gives us direct feedback from our resellers and their clients, which we use to create the most effective barcode labeling software solutions in the industry.”